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A Quick Run-Down of Videography

In today’s day and age, videography is an essential component of successful business marketing. So what is it, and what will it do for your company?

Videography is the process of capturing moving images on electronic media. Videography differs from cinematography, which refers specifically to capturing moving images for a commercial motion picture. Examples of videography include streaming media, video blogging, or news broadcasting.

Using videography to market your business will make it that much more communicable through Internet and Search Engine Optimization (SEO). This will cause more traffic and therefore more consumers for your company.

The world’s second most visited website, YouTube, is a purely video-based platform that receives approximately 5 billion video views each day. It is truly the world’s most favorite way to consume media. Potential buyers are constantly searching on YouTube, so it is important for you to include it in your Social Media Marketing approach.

In addition to YouTube, creating video for your product will cause it to show up in more social feeds such as Facebook and Instagram.

Videography will also help increase potential buyers’ awareness of what services you provide/what your product is, and why they need it. By producing an “explainer video,” (i.e. “How to Use (Your Product)“) you will be able to actually show consumers what your business can provide to them.

Apps Web Social’s videography services can provide all of this and more to you. They will consult with you every step of the way through post-production design, editing, and product placement. Make videography a new priority in marketing your business today.